If you are like most fitness business owners, you are interested in having a business that brings in a significant income each month. The best way to accomplish this is by taking a long look at your own personal productivity. Seth Godin has written a book that will help you do just that. It is called Linchpin. During the last 100 years, there has been a factory model idea that rules the working world. Its rules are pretty easy to understand: follow rules and don’t worry about thinking too hard.

You should also be average and should not have to be responsible for decisions. You do not have to bring your genius to work. What does this get you? A reasonable paycheck, improved standard of living, and job security. Do people really want this? Sure! It is safe!

But in reality, people are scared to have it any other way. They like their average jobs and average lives. They do not mind that there are a few top people who do most of the decision making and hard work of thinking through problems. The average worker under this model is fine with just going to work and following orders.

However, according to Godin the times are changing and in the place of the old school model of work, a new school model is coming in. Rather than following the factory model, with its dependency on obedient, non-thinking workers, this new world of work is different. No longer is being a cog in a machine the way to go.

The truth is, a cog is replaceable! If you are a cog in a machine, there are lots more people out there who are just like you. That means that you are not valuable and do not have to be paid very much money. Do you want to remain a cog?

You must be remarkable. Think about these questions to determine how you can be remarkable: What makes you different from others in your work and life? What gifts do you have to share with others? What makes you stand out? Take an honest assessment of your relationships with those around you-colleagues and clients. Are you really connecting and sharing and relating?

Author Vito La Fata is a fitness business coach who can teach you how to make more money in fitness. Visit his site for more information on how to be a fitness trainer.

Thanks! I really hope that you enjoyed reading this article. If you found this information helpful, please click the Like button and share this with your friends. And whether you liked it or not, I would appreciate any feedback, so feel free to comment as well. Thanks again!

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Reginald Liggins is an internet marketing trainer and coach who resides outside of Portland in Beaverton, Oregon.

Reginald can be reached at: regliggins@gmail.com

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